Monday, November 7, 2016

The New York Times Daily VR Roll Out

With support from Samsung, the New York Times has launched The Daily 360, a daily series of 360-degree videos to further their Virtual Reality content.



Since Google made viewing Virtual Reality content easily view-able with Google Cardboard a couple of years ago, VR has been quickly gaining popularity. All you needed was a smart phone, an app and a Google cardboard kit, available on Amazon for under $15.

Google Cardboard Viewer
As news organizations increasingly compete for viewers, several such as the NY Times, Huffington Post and the Washington Post, have been experimenting with VR offerings to their viewers via their website or custom phone/tablet apps to enhance the experience. 

Organizations like the NY Times will continue to expand the VR content, as it offers journalists the opportunity to cover events and issues in a way that's never been done before.
  


The NY Times has partnered with Samsung providing journalists with Samsung Gear 360 cameras. Samsung could use some positive publicity after their recent Galaxy Note 7's catching on fire right and left! 


These cameras look much simpler than others I've seen. It should be easier for journalists to cover stories, with less setup time.

Dan Edge 12 GoPro camera setup in Guinean jungle village
With organizations like Google, Facebook, Samsung and the NY Times devoting significant resources to VR content development, it looks like much more solid than the 3D TV craze that only lasted a few years.

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